Product Designer with 6+ years taking digital products from research to launch across public sector, environmental fintech, scientific e-commerce, and banking, for audiences from 80K+ annual users on 24+ statewide platforms to 1.5M+ global customers.
Web Developer / Designer
Jan 2025 – PresentUniversity of Wyoming Extension & College of Agriculture · Laramie, Wyoming
24+ statewide platforms · 80K+ annual users · Public sector & agriculture
- Lead design and development for 24+ high-visibility platforms across UW Extension and the College of Agriculture, serving 80K+ annual users. Act as the primary UX and development authority, defining strategy, architecture, and accessibility while keeping platforms consistent across distributed teams.
- Built a scalable UX system of reusable layouts, page templates, and content architectures that cut time-to-launch by 34% across major initiatives, including Wyoming State 4-H, Harvest Wyoming, the Senior Nutrition Blog, Homestead Conference, Ag & Art Tour, and Wyoming Bee College, all to WCAG standards.
- Led crisis-response delivery for the Wyoming Emergency Hay Assistance platform after the 2025 wildfires, launching within 48 hours to match hay donors with ranchers statewide (20+ offer and request listings); publicly recognized by the Governor of Wyoming and cited by multiple news outlets.
- Used AI-assisted workflows (Claude) to audit and restructure large-scale nutrition content, defining taxonomy, improving searchability, and cutting manual content processing time by 100+ hours.
- Ran a 44-response reader survey for UW AgNews (80% of readers 55+, 43% arriving via Google) and used the findings to consolidate 8 categories into 6 and flag 530+ of 589 tags as unused, improving findability and SEO.
- Design, build, and ship custom tools, including a livestock gestation calculator in ReactJS for lambing-season planning, reducing design-to-engineering rework by 32%.
- Received the ACE Professional Conference Bronze Award for the Homestead Conference website, and mentor a web design intern and part-time staff on UX and accessibility standards.
Product Designer / Researcher
Apr 2023 – Dec 2024Greenstand · Remote, USA
Global tree-tracking & environmental fintech · Accessibility-first design system
- Led product design and research for core workflows (tree capture, matching, monitoring, and verification), shaping end-to-end flows for globally distributed contributor groups.
- Improved tree-planting and monitoring efficiency by 28% with a data-rich web mapping experience that streamlined search, comparison, and decision-making.
- Designed a digital wallet for gifting and managing tree tokens, prioritizing clarity and trust to support adoption.
- Designed and scaled an accessibility-tested design system, standardizing typography, color, and components across products.
- Supervised 2 part-time team members, providing design direction and feedback.
UX Design / Research Co-op
Jul 2022 – Dec 2022The Jackson Laboratory · Bar Harbor, Maine
Enterprise scientific e-commerce · 1.5M+ global users
- Worked with stakeholders on research, requirements, and pain-points assessment to improve the search and pricing experience for experimental mice, resulting in a 35% increase in user satisfaction.
- Built comprehensive user flows for mobile pricing screens for 1.5M+ users globally, letting people browse mouse pricing on the go.
- Used Maze and Figma to analyze behavior and inform product requirements and UI, communicated to senior executives and stakeholders.
UI/UX Designer (Freelance)
Apr 2019 – Jul 2021Remote
B2B/B2C manufacturing platform · Building-materials e-commerce
- Owned end-to-end UX and UI for a B2B/B2C manufacturing platform and a building-materials e-commerce client, turning business requirements into production-ready designs.
- Increased conversion by up to 30% by optimizing checkout flows and product discovery, validated through usability testing.
- Ran WCAG accessibility audits and turned findings into prioritized design improvements.
Deputy Manager, Digital Banking
Jun 2016 – Aug 2018ICICI Bank · New Delhi, India
Mobile banking & internal financial systems
- Supported UX research and usability testing for mobile banking and internal financial systems, drawing on user feedback, behavioral data, and relationships with 350+ clients to find usability gaps.
- Implemented research-driven interface improvements across key flows, increasing user satisfaction by 36%.
- Design
- Figma, FigJam, Adobe XD, Illustrator, Axure, Webflow, Miro, Mural
- Research & Testing
- Interviews, usability studies, A/B testing, contextual inquiry, journey & affinity mapping, thematic analysis, heuristic evaluation, personas; UserTesting, Maze, Pendo
- Data & Accessibility
- Google Analytics, Siteimprove, WAVE, WCAG
- Development
- ReactJS, HTML5, CSS3, Python, SQL, WordPress, Elementor, GitHub
- AI Tools
- Claude & Claude Design, Figma AI, Cursor, ChatGPT Codex, Replit, Lovable, NotebookLM