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Priyanka Ahuja

Résumé

Priyanka Ahuja

Product Designer · UX Research · Design Systems · Accessibility

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Laramie, WY · Open to relocationpriyankaahuja0532@gmail.comLinkedInGitHub

Product Designer with 6+ years taking digital products from research to launch across public sector, environmental fintech, scientific e-commerce, and banking, for audiences from 80K+ annual users on 24+ statewide platforms to 1.5M+ global customers.

Core competencies

Experience

Web Developer / Designer

Jan 2025 – Present

University of Wyoming Extension & College of Agriculture · Laramie, Wyoming

24+ statewide platforms · 80K+ annual users · Public sector & agriculture

  • Lead design and development for 24+ high-visibility platforms across UW Extension and the College of Agriculture, serving 80K+ annual users. Act as the primary UX and development authority, defining strategy, architecture, and accessibility while keeping platforms consistent across distributed teams.
  • Built a scalable UX system of reusable layouts, page templates, and content architectures that cut time-to-launch by 34% across major initiatives, including Wyoming State 4-H, Harvest Wyoming, the Senior Nutrition Blog, Homestead Conference, Ag & Art Tour, and Wyoming Bee College, all to WCAG standards.
  • Led crisis-response delivery for the Wyoming Emergency Hay Assistance platform after the 2025 wildfires, launching within 48 hours to match hay donors with ranchers statewide (20+ offer and request listings); publicly recognized by the Governor of Wyoming and cited by multiple news outlets.
  • Used AI-assisted workflows (Claude) to audit and restructure large-scale nutrition content, defining taxonomy, improving searchability, and cutting manual content processing time by 100+ hours.
  • Ran a 44-response reader survey for UW AgNews (80% of readers 55+, 43% arriving via Google) and used the findings to consolidate 8 categories into 6 and flag 530+ of 589 tags as unused, improving findability and SEO.
  • Design, build, and ship custom tools, including a livestock gestation calculator in ReactJS for lambing-season planning, reducing design-to-engineering rework by 32%.
  • Received the ACE Professional Conference Bronze Award for the Homestead Conference website, and mentor a web design intern and part-time staff on UX and accessibility standards.

Product Designer / Researcher

Apr 2023 – Dec 2024

Greenstand · Remote, USA

Global tree-tracking & environmental fintech · Accessibility-first design system

  • Led product design and research for core workflows (tree capture, matching, monitoring, and verification), shaping end-to-end flows for globally distributed contributor groups.
  • Improved tree-planting and monitoring efficiency by 28% with a data-rich web mapping experience that streamlined search, comparison, and decision-making.
  • Designed a digital wallet for gifting and managing tree tokens, prioritizing clarity and trust to support adoption.
  • Designed and scaled an accessibility-tested design system, standardizing typography, color, and components across products.
  • Supervised 2 part-time team members, providing design direction and feedback.

UX Design / Research Co-op

Jul 2022 – Dec 2022

The Jackson Laboratory · Bar Harbor, Maine

Enterprise scientific e-commerce · 1.5M+ global users

  • Worked with stakeholders on research, requirements, and pain-points assessment to improve the search and pricing experience for experimental mice, resulting in a 35% increase in user satisfaction.
  • Built comprehensive user flows for mobile pricing screens for 1.5M+ users globally, letting people browse mouse pricing on the go.
  • Used Maze and Figma to analyze behavior and inform product requirements and UI, communicated to senior executives and stakeholders.

UI/UX Designer (Freelance)

Apr 2019 – Jul 2021

Remote

B2B/B2C manufacturing platform · Building-materials e-commerce

  • Owned end-to-end UX and UI for a B2B/B2C manufacturing platform and a building-materials e-commerce client, turning business requirements into production-ready designs.
  • Increased conversion by up to 30% by optimizing checkout flows and product discovery, validated through usability testing.
  • Ran WCAG accessibility audits and turned findings into prioritized design improvements.

Deputy Manager, Digital Banking

Jun 2016 – Aug 2018

ICICI Bank · New Delhi, India

Mobile banking & internal financial systems

  • Supported UX research and usability testing for mobile banking and internal financial systems, drawing on user feedback, behavioral data, and relationships with 350+ clients to find usability gaps.
  • Implemented research-driven interface improvements across key flows, increasing user satisfaction by 36%.

Skills & tools

Design
Figma, FigJam, Adobe XD, Illustrator, Axure, Webflow, Miro, Mural
Research & Testing
Interviews, usability studies, A/B testing, contextual inquiry, journey & affinity mapping, thematic analysis, heuristic evaluation, personas; UserTesting, Maze, Pendo
Data & Accessibility
Google Analytics, Siteimprove, WAVE, WCAG
Development
ReactJS, HTML5, CSS3, Python, SQL, WordPress, Elementor, GitHub
AI Tools
Claude & Claude Design, Figma AI, Cursor, ChatGPT Codex, Replit, Lovable, NotebookLM

Education

Awards & recognition

Certifications & mentorship